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Publicity Campaign Highlights:
 
Company Name: Feinstein Kean Healthcare
Company Web Site: www.fkhealth.com
Employee Base: 10,000+ Employees
Annual Revenue: $1+ Billion
Project: Identify Alzheimer's Disease
(IDAD) Campaign
Field of Competition: Product/Service Communications - Consumer
Award Garnered: Bronze
   

Judging Results

First Impression:

17

 out of 20
Communications Goals Clarity:

8

 out of 10
Target Audience Definition:

8

 out of 10
Key Messaging:

9

 out of 10
Campaign Execution:

16

 out of 20
Campaign Results:

25

 out of 30
Total Score:

83

 out of 100








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