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Top 50 Winners Gallery
2011 Magellan Awards Communications Campaign Competition


The following table details the Top 50 winners of the 2011 Magellan Awards' general competition.  This ranking is based purely on the merits of the entries as reflected through the Competition Scorecard and regardless of organizational size, industry, revenues, or any other metric.  To view details about each honoree within the Top 50, simply click on the winning company's name.



#1. TRICARE Management Activity 

The TRICARE Young Adult Campaign

#2. Entergy Corporation 

The Low-Income Customer Assistance Annual Report

#3. TRICARE Management Activity 

The TRICARE Pharmacy Home Delivery Campaign

#4. TRICARE Management Activity 

The TRICARE Japan Tsunami Response

#5. Turk Telekom 
Capitol Ogilvy

"Stories Worthy of Turkey"

#6. arvato AG 
Medienfabrik Gütersloh GmbH

The arvato Branding Campaign

#7. Office Depot Foundation 
JKG Group

The Office Depot Foundation 2011 National Backpack Program

#8. Robert Bosch GmbH 
Dorten GmbH

"Global Impressions of Bosch"

#9. Megabrands 
Child's Play Communications

"Mega Bloks: Building Loyalty, One Mom at a Time"

#10. Akbank T.A.Ş. 

The Akbank Viral Video

#11. Transamerica Retirement Services 

Transamerica's Total Plan Management

#12. Turk Telekom 
Capitol Ogilvy PR

Turk Telekom Organizational Communications Program

#13. Abbott Laboratories 
Vision Group Sp. z o.o. S.K.A.

The "Fit for Work" Launch – Poland

#14. Akbank T.A.Ş. 

The Akbank "SMEsforYou" Communications Program

#15. Entergy Corporation 

Entergy's Earned Income Tax Credit Outreach

#16. Akbank T.A.Ş. 

The Akbank "Send Money" Application

#17. Akbank T.A.Ş. 

The Akbank "Send Money" Applications

#18. National Science Foundation 
Booz Allen Hamilton

Experience the Improved eJacket

#19. Akbank T.A.Ş. 

The Akbank Cirque du Soleil Program

#20. Wines of Chile 
The Thomas Collective

The Wines of Chile Digital Tasting

#21. Akbank T.A.Ş. 

The Akbank Social Volunteering Program

#22. Katango 
SutherlandGold Group

The Katango Product Launch

#23. Healthyroads, Inc. 
Engage! Creative Group

Engage! Creative Group

#24. Akbank T.A.Ş. 

The Akbank Social Media Training Program

#25. American Academy of Orthopedic Surgeons 

"Decide to Drive" – A Public Service Announcement Campaign

#26. Akbank T.A.Ş. 

The Akbank Sustainability Report

#27. Adobe Systems 
Think Kong


#28. Yum! Brands, Inc. 
Weber Shandwick

The Yum! Brands, Inc. World Hunger Relief 2011 Campaign

#29. SBA Communications 

"Signals – The New Company Intranet"

#30. Akbank T.A.Ş. 

The Akbank Community Relations Campaign

#31. Life360 
Vantage Communications

"Life360 Launches Location-Based Family Safety iPhone Application"

#32. The Consumer Electronics Association 

"Declaration of Innovation"

#33. UPMC Health Plan 

The HealthyU Campaign

#34. Verizon Wireless 
LEFT Communication

"Danger Thumbs: Don't Text & Drive"

#35. DHL 
Complan Medien GmbH

The DHL Global Integrated Advertising Campaign

#36. Norfolk Redevelopment and Housing Authority 

The New NRHA Website

#37. Hormel Foods 

"Enhancing the Corporate Image of Hormel Foods"

#38. Facilis Group 

Annual Email Campaign

#39. Cisco Systems, Inc. 

"The Insight Series"

#40. ESPN, Inc. 

The ESPN 3D Network Launch Announcement

#41. Hewlett-Packard 

"Geek to Chic: Turning HP into a Fashion Brand"

#42. Xilinx 

The Xilinx 7 Series Internal Branding Launch

#43. Maritz 
Powell Tate

The Maritz Automotive Research New Vehicle Customer Study

#44. The Bowen Group 

The Relocation Assistance Program Communication Plan

#45. The Bowen Group 

The EFMP Strategic Communications Plan

#46. Booz Allen Hamilton 
OSD Personnel & Readiness Information Management

The Virtual Lifetime Electronic Record (VLER) Strategic Communications Campaign

#47. Goodwill Industries International 

The "Goodwill and Levi's Raise Global Consciousness, Drive Socially-Responsible Donation" Movement

#48. Lilly 
Cicero Comunicacion

The Disease Awareness Campaign About Erectile Dysfunction

#49. Hyatt Regency Huntington Beach Resort & Spa 
Purry Communications Group

The Hyatt Regency Huntington Beach Mommy Blogger Spa Event

#50. Cuisinart 
Rachel Litner Associates

The Cuisinart Portable Blending/Chopping System Advertising Campaign

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