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Publicity Campaign Highlights:
 
Company Name: American Kennel Club
Company Web Site: www.akc.org
Employee Base: 100 - 1,000 Employees
Annual Revenue: Up to $10 Million
Project: "American Kennel Club Responsible Dog Ownership Day" Campaign
Field of Competition: Community Relations -
Non-Profit/Charity/Foundation
Award Garnered: Silver
Top 50 Rank: 50
   

Judging Results

First Impression:

17

 out of 20
Communications Goals Clarity:

8

 out of 10
Target Audience Definition:

8

 out of 10
Key Messaging:

9

 out of 10
Campaign Execution:

17

 out of 20
Campaign Results:

24

 out of 30
Total Score:

83

 out of 100










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