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Publicity Campaign Highlights:
 
Company Name: JB Cumberland Group
Company Web Site: www.jbcumberlandgroup.com
Employee Base: Up to 100 Employees
Annual Revenue: Up to $10 Million
Project: Bodum 2002-2003 PR Campaign
Field of Competition: Product/Service Communications - Consumer
Award Garnered: Silver
Top 50 Rank: 32
   

Judging Results

First Impression:

17

 out of 20
Communications Goals Clarity:

8

 out of 10
Target Audience Definition:

9

 out of 10
Key Messaging:

9

 out of 10
Campaign Execution:

17

 out of 20
Campaign Results:

25

 out of 30
Total Score:

85

 out of 100










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