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Annual Report Highlights:
View Competition Class Performance

Company/Agency Name: Heineken International /
Addison Corporate Marketing
Company/Agency Web Site: www.heinekeninternational.com / www.addison.co.uk
Annual Revenue: $1+ Billion
Employee Base: 10,000+ Employees
Core Industry: Consumer Consumables - Food/Beverage
Approximate Number of Pages
(Narrative/Financial Percent): 132
(37.9%/62.1%)
Notable Feature(s): Glossary, Non-10K / MD&A Pull-Out(s)
Award Garnered: Platinum
Top 100 Rank: 13

Judging Results
First Impression:
29
out of 30
Report Cover:
9
out of 10
Letter to Shareholders:
10
out of 10
Report Narrative:
10
out of 10
Report Financials:
9
out of 10
Creativity:
10
out of 10
Message Clarity:
10
out of 10
Information Accessibility:
10
out of 10
Total Score:
97
out of 100