Annual Report Awards, Annual Report Competition, Annual Report Contest - Principal Financial Group / Kuhlmann Leavitt

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Annual Report Highlights:
View Competition Class Performance

Company/Agency Name: Principal Financial Group /
Kuhlmann Leavitt
Company/Agency Web Site: www.principal.com / www.kuhlmannleavitt.com
Company Ticker Symbol: PFG
Annual Revenue: $1+ Billion
Employee Base: 10,000+ Employees
Core Industry: Financials - Diversified Services
Approximate Number of Pages:
(Narrative/Financial Percent) 192
(14.6%/85.4%)
Notable Feature(s): Fold-Out Cover, Wall-Mountable Map / Poster
Award Garnered: Silver

Judging Results
First Impression:
28
out of 30
Report Cover:
9
out of 10
Letter to Shareholders:
10
out of 10
Report Narrative:
10
out of 10
Report Financials:
9
out of 10
Creativity:
9
out of 10
Message Clarity:
10
out of 10
Information Accessibility:
9
out of 10
Total Score:
94
out of 100