Project Highlights:
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Company/Agency Name:	Dallas Zoological Society / Weber Shandwick
Company/Agency Web Site:	www.dallaszoo.com  /  www.webershandwick.com
Annual Revenue:	Up to $10 Million
Employee Base:	100 - 1,000 Employees
Project Name:	“Dallas Roars!”
Competition Category:	Community Relations (Corporation/For-Profit Organization)
Award Garnered:	Platinum
Top 50 Rank:	12
Judging Results
First Impression:	28  out of 30
Communications Goal(s) Clarity:	10  out of 10
Target Audience Definition:	10  out of 10
Key Messaging:	19  out of 20
Campaign Execution:	19  out of 20
Campaign Results:	10  out of 10
Total Score:	96  out of 100