LACP 2017 Spotlight Awards Global Communications Competition

advancing excellence in communications™

2017 Spotlight Awards
Global Communications Competition

BASF SE
JP KOM GmbH

Entry Highlights:
View Competition Class Performance

Company/Agency Name: BASF SE /
JP KOM GmbH
Company/Agency Web Site: www.basf-coatings.com/global/ecweb/en/ / www.jp-kom.de/
Project Name: "Coatings Matters"
Competition Category: Digital: Newsletter/Magazine
Annual Revenue: $10 - $100 million
Employee Base: 10,000+ employees
Award Garnered: Platinum
Top 100 Rank: 10

Judging Results
First Impression:
29
out of 30
Overall Narrative:
10
out of 10
Overall Visual Design:
10
out of 10
Creativity:
20
out of 20
Message Clarity:
20
out of 20
Perceived Relevance:
10
out of 10
Total Score:
99
out of 100

Platinum Award Top 100 communications materialss of 2017 (#10)