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Campaign Highlights:
 
Company Name: Weber Shandwick Worldwide
Ticker Symbol: IPG
Employee Base: 1,000 to 10,000 Employees
Annual Revenue: $100 - $500 million
Competition Category: Organizational/Corporate Communications
Campaign Name: “hotels.com Takes Manhattan with New Look, New Site, New Name” Campaign
Award Garnered: Platinum Award
   
Judging Results:  
First Impression:

19

 out of 20
Clarity of Communications Goals:

8

 out of 10
Target Audience Definition:

9

 out of 10
Key Messaging:

8

 out of 10
Campaign Execution:

18

 out of 20
Campaign Results:

25

 out of 30
Total Score:

87

 out of 100


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