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2002 Organizational Video Competition Results

The 2002 Organizational Video Competition drew an unprecedented number of publications that represent a broad spectrum of industries, video media, and organization sizes.  More than 100 entries were submitted by the filing deadline, so competition was exceptionally tough.

Publications were judged in peer-level competitions, which are described in the classes below.  To view the winners for each competition, simply click on the company image or screen shot.  A winners' showcase profile is available for winning publications whose entry form indicated participation.

  Commercials/PSAs Product Campaign Videos
All Companies
Platinum
EDA Consortium
Gold
Novo Nordisk
Silver
Goodwill Industries
Bronze
Goodwill Industries


Platinum
BAE Systems

North America
Gold
Greenough Communications
Silver
Road Show Media
 
  Organizational/Corporate Videos Special-Purpose Videos
Up to $100 Million

- and -

Up to 1,000 Employees

Platinum
Vastera, Inc.
Gold
Unica Corporation
Silver
S.C. Bar Foundation
Bronze
Ruder Finn

Platinum
Pacific Visions Communications
Gold
Travis County Children's Advocacy Center
Silver

RFB&D

SPF Post
Bronze
Advanced Financial Solutions

$100 Million - $1 Billion

- or -

1,000 - 10,000 Employees

Platinum
J.D. Power and Associates
Gold
Assante Corpora LMS
Silver
Weizmann Institute of Science
Bronze
Holland Community Hospital

Platinum
Oncor
Gold  

General Physics

Oncor
Silver
Sacramento County Public Works Agency
Bronze
Gentiva Health Services
Honorable Mention
Hill & Knowlton
 
More than $1 Billion

- and -

More than 10,000 Employees


Platinum
Adecco
Gold
Mountain View Productions
Silver

Goodwill Industries

KPMG Consulting

Mountain View Productions
 
Bronze
Intel Corporation
Honorable Mention

Goodwill Industries

Office Depot
 
Platinum
Intel Corporation
Gold
Office Depot
Silver
Office Depot
Bronze
Novo Nordisk
Honorable Mention

JKG Publishing

Kaiser Permanente

Inmedya Productions

Office Depot

HOW THE COMPETITION IS JUDGED

Introduction Overall Scoring

INTRODUCTION

Nearly 80 man-hours were dedicated to judging the 100+ entries received for this year's Organizational Video competition.  The field of competition was as competitive as it was diversified:  Entries came from organizations in the top 100 of the Fortune 500 to non-profits aiding individual communities, and sectors represented in the competition ranged from healthcare, technology, and utilities to financial services, chemicals, and charitable foundations.

The competition was judged by a field of communications professionals affiliated with LACP.  Their expertise spans a broad spectrum, ranging from development work on a number of Fortune 500 videos for nearly a decade to fulfilling the communications needs of small business.  Judges were screened to ensure that no conflicts-of-interest would develop during the competition.

OVERALL

The core of competition is centered on the judging of the overall video within its select category.  Categories were primarily determined according to company size and annual revenue as indicated by the completed entry forms. 

SCORING

Scoring is based according to a proprietary judging system developed by LACP which assigns point values to various criteria describing an video. Sample criteria include first impression, cinematography, narrative, and post production, among many others. A composite score is derived by summing the point values of the criteria and is based on a 100-point scale.  The video with the highest score within a category is awarded the Platinum Award.  The entries with the second-, third-, and fourth-highest scores within a category are garnered with the Gold, Silver, and Bronze Awards, respectively.  In the event of a tie, multiple awards are distributed per award level.

Honorable Mentions are provided to entries not scoring within the top four positions of a given category but who achieve a minimum score of 75.


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