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2016/17 Spotlight Awards
Global Communications Competition


Daimler AG
mensemedia Gesellschaft für Neue Medien mbH

Publication Highlights:
View Competition Class Performance

Company/Agency Name:Daimler AG  /
mensemedia Gesellschaft für Neue Medien mbH
Company/Agency Web Site:www.daimler.com  /  www.mensemedia.ent
Annual Revenue:Up to $10 million
Employee Base:10,000+ employees
Publication/Project Name:RoadStars powered by Mercedes-Benz Trucks
Publication Format:| Digital: Web/Intranet Site
Award Garnered:Platinum
  
Judging Results
First Impression:

19

 out of 20
Artwork:

10

 out of 10
Readability:

10

 out of 10
Creativity:

10

 out of 10
Message Clarity:

10

 out of 10
Variety of Features:

10

 out of 10
Audience Focus:

10

 out of 10
Perceived Relevance:

10

 out of 10
Ease of Navigation:

10

 out of 10
Total Score:

99

 out of 100


Platinum Award

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