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Top 50 Winners Gallery
2012 Magellan Awards Communications Campaign Competition


The following table details the Top 50 winners of the 2012 Magellan Awards' general competition.  This ranking is based purely on the merits of the entries as reflected through the Competition Scorecard and regardless of organizational size, industry, revenues, or any other metric.  To view details about each honoree within the Top 50, simply click on the winning company's name.



#1. Diageo North America 

"Diageo Spirit of Americas: Hurricane Sandy Relief"

#2. ESPN 

"Wimbledon: All New. All Live. All ESPN."

#3. Applebee's 

"Thank You Movement"

#4. Wells Fargo 
Flowers Communications Group

"Wells Fargo and George Lucas' Red Tails"

#5. Reading Rainbow / RR Kidz 
Child's Play Communications

"It's in the Book: Reading Rainbow Reaches #1 App Status"

#6. Fulton Innovation 
Blue Trumpet Group

"No Wires? No Worries. Making Wireless Power Cool."

#7. Chartwells Higher Education Dining Services 

"Chartwells Magazine"

#8. Yum! Brands 
Yum! Creative Services

The 2012 World Hunger Relief Campaign

#9. Cisco Systems 

The Social Amplification Tool

#10. Cisco Systems 

Cisco's Executive Social Bios

#11. Entergy 

"Pathways from Poverty"

#12. Heineken 
24/7 PR

The Heineken Serenade Campaign

#13. Gillette 
24/7 PR

The Venus Pro Skin Communications Campaign

#14. Gillette 
24/7 PR

The Gillette Pro Glide Communications Campaign

#15. Wedel's 
24/7 PR

The Wedel's Chocolate Palm Tree

#16. Akbank T.A.Ş. 

The Akbank 22nd Jazz Film Festival Film

#17. Akbank T.A.Ş. 

The Akbank T-Shirt Design Contest

#18. Entergy Corporation 

The Entergy "Adopt-A-School" Initiative

#19. Canal+ Cyfrowy 
Think Kong

"Repaint Your Friend"

#20. Triple Canopy 
Washington Media Group

Building Values by Building Brand

#21. Office Depot Foundation 
JKG Group

The Office Depot Foundation National Backpack Program

#22. Astor Services for Children & Families 

The Astor Services Annual Report 2010-2011 Communications Campaign

#23. Yum! Brands 
Weber Shandwick

"Taking People With You"

#24. Pacific Battleship Center 
Strategic America

The USS IOWA Campaign

#25. Pacific Gas & Electric 
Fleishman Hillard

The Pacific Gas & Electric "Green Button" Initiative

#26. 24/7 PR 

"PR Start"

#27. McDonald's 
24/7 PR

The McDonald's Poland 20th Anniversary

#28. Danone 
24/7 PR

"Danone Nations Cup 2012"

#29. Akbank T.A.Ş. 

"Akbank 8. Short Film Festival Twitter Integrated Projection Mapping"

#30. Akbank T.A.Ş. 

The Akbank 2013 Leaders Summit

#31. Akbank T.A.Ş. 

The Oscar Fashion Akbank Blogger Competition

#32. Yum! Brands 
Yum! Creative Services

The 2012 Hunger to Hope Volunteer Campaign

#33. John Hancock Long-Term Care 

"12 for 12"

#34. John Hancock Long-Term Care 

"LTC Awareness Month" Magazine

#35. The Partnership for Health 
Garden of Words

"Powered by Breakfast"

#36. Korea Securities Finance Corporation 
IR Plus

The Korea Securities Finance Corporation Annual Report 2011 Communications Campaign

#37. Coca-Cola HBC Romania 

"Get reActivated!"

#38. Polish Ministry of Economy 
Partner of Promotion Sp. z o. o.

"Let's talk about the nuclear energy in Poland"

#39. Stowarzyszenie SOKRATES 
Partner of Promotion Sp. z o. o.

"Big Beautiful Woman — Success in XXL Size"

#40. Wendy's 
Strategic America

The Hot ’N Juicy Microsite

#41. Eastman Kodak Company 
Eric Mower + Associates / duomedia

"Yellow Changes Everything: Kodak Develops a New Strategy at drupa 2012"

#42. Healthyroads, Inc. 

Healthyroads Engage! Creative Group

#43. UTC Aerospace Systems 

The "All Systems Go" Integration Campaign

#44. SBA Communications 
BGT Partners

The SBA 2012 Interactive Holiday Greeting

#45. Transamerica Retirement Services 

Transamerica's Total Plan Management

#46. arvato AG 
Medienfabrik Gütersloh GmbH

The arvato Branding Campaign

#47. Wines of Chile 
The Thomas Collective

The Wines of Chile Digital Tasting

#48. Life360 
Vantage Communications

"Life360 Launches Location-Based Family Safety iPhone Application"

#49. Katango 
SutherlandGold Group

The Katango Product Launch

#50. TRICARE Management Activity 

The TRICARE Pharmacy Home Delivery Campaign

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