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Top 50 Winners Gallery
2008 Magellan Awards Communications Campaign Competition

#1. ESPN 


“NASCAR on ESPN”

#2. Kodak 
Eric Mower & Associates

The Kodak “drupa 2008” PR Campaign

#3. ESPN 


“Black Magic”

#4. Pleon / BrandScience 


“Pleon Performedia -- Measuring the ROI of PR”

#5. NASA 
Porter Novelli

“Finding Your Voice”

#6. SOYJOY 
Porter Novelli

“Fashionably Natural”

#7. Columbia University 
Goodman Media International

The Access Project in Rwanda

#8. TRICARE Management Activity 


TRICARE for Wounded, Ill and Injured

#9. Entergy Corporation 


Entergy Corporation's Community Connections Re-Launch

#10. Time Warner Cable -- Buffalo 


“The 2008 ATM WNY Heroes Awards”

#11. Humana Inc. 
Coyne Public Relations

“Share and Share-a-Bike: Humana Brings Bike-Sharing to the Masses”

#12. Noblis 
Porter Novelli

“Being Noblis” Internal Branding Campaign

#13. Abundant Forests Alliance 
Porter Novelli

“Swimming Upstream Against a Green Tide”

#14. Kovio 
The Hoffman Agency

Kovio's Introduction: “A Breakthrough Business' Breakout”

#15. Plantronics 
The Hoffman Agency

“Driving Thought Leadership Surrounding Hands-Free Laws”

#16. RockTenn 
PRM Consulting

“RockTenn Welcomes Southern Container”

#17. Horizon Blue Cross Blue Shield New Jersey 
Winning Strategies Public Relations

Horizon Blue Cross Blue Shield's Healthy U Blimp Tour 2008

#18. TGI Friday's USA 
DFPR

“Give Me More Stripes”

#19. Norfolk Redevelopment and Housing Authority 


The Grandy Village Revitalization Campaign

#20. Pentagon Memorial Fund 
Weber Merritt

The Pentagon Memorial Fund: “We Must Never Forget”

#21. Electronic Arts 
Partner of Promotion

“Virtual Football in the Spotlight of Real Stadiums”

#22. Coca-Cola Enterprises 
Aon Consulting

The Coca-Cola Enterprises Benefits Communications Campaign

#23. Reisenthel Accessoires 
JB Cumberland PR

“Go Eco-Chic with Reisenthel Accessoires” PR Campaign

#24. TRICARE Management Activity 


The Childhood Obesity Awareness Campaign

#25. Adobe Systems Incorporated 
A&R Edelman

“Adobe Reinvents the Future of the Web with AIR”

#26. SonicWALL 
The Hoffman Agency

“Managing Product Review to Build Positive Mindshare for SonicWALL”

#27. Jewish Federation of Palm Beach County 


Campaign 2008: “A World of Good”

#28. Sustainable Forestry Initiative 
Porter Novelli

“The New SFI: Giving Forest Certification an Identity”

#29. Balloon Council 
Winning Strategies Public Relations

Balloon Council's “Save the Balloons” Campaign

#30. Entergy Corporation 


Entergy Corporation's Earned Income Tax Credit Program

#31. DFW International Airport 
Burson-Marsteller

“DFW International Airport Weathers MD-80 Aircraft Grounding”

#32. PuroClean 


The PuroClean 2008 Marketing/Communications Campaign

#33. KPMG LLP 


KPMG's Ethics and Compliance Program

#34. KPMG LLP 


KPMG's Campus Positioning Campaign

#35. Healthways, Inc. 


“Move to Health”

#36. LANXESS AG 
PLEON GmbH

“Education Initiative 2008”

#37. Capital Advisors Group 


“Auction Rate Consultancy”

#38. Abbott Laboratories 
Cicero Comunicacion

“The PediaSure Product Launch”

#39. KPMG LLP 


KPMG's Global Rotation Communications Campaign

#40. Actuate Corporation 
Sarum Consultancy Services

The Actuate Annual Open Source Survey

#41. U.S. Army 
Booz Allen Hamilton

The Defense Integrated Military Human Resources System

#42. Fenwick & West LLP 
The Hoffman Agency

“Raising Thought Leadership for Fenwick & West in the Business Dress”

#43. LANXESS AG 
PLEON GmbH

“Green Chemistry” at Chinaplas 2008

#44. Balfour Beatty 
PRM Consulting Group

“Benefits You Can Build On”

#45. Chevron Phillips Chemical 
Hill, Barolet & Associates

“Smarter, Healthier, Better”

#46. KPMG LLP 


KPMG's IFRS Media Relations Campaign

#47. Media-Saturn-Holding 
Pleon

“Stay Fit”

#48. U.S. Department of Labor 


“The www.govbenefits.gov Communications & Outreach Program, FY'08”

#49. Leverage Life 


The Leverage Life 2008 Marketing/Communications Campaign

#50. Exelon 


“Exelon 2020: A Low-Carbon Roadmap”


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